REVENUE PERFORMANCE AUDIT

Your revenue isn’t where it should be and you know it. You’ve got good people. You’re putting in the work. But something is slipping through the cracks.This audit identifies the exact points where revenue is leaking whether it’s in acquisition, conversion, pricing, or retention and gives you a clear plan to fix it.You don’t need a new tool. You need visibility.

This is for companies who

  • Are growing, but revenue isn’t keeping pace

  • Have strong teams in place, but can’t pinpoint what’s slowing down growth

  • Are preparing to scale and want confidence they’re not building on leaks

  • Need a second set of eyes to reveal what internal reporting might be missing

The Revenue Performance Audit covers every stage where your business earns or loses money.This is not a surface-level overview.

Customer Acquisition

  • Is your marketing funnel optimized for traffic or revenue?

  • Are you spending on leads that don’t convert—or attracting the wrong audience?

Sales Process & pricing

  • Are your teams wasting time on low-fit deals?

  • Is your pricing model built to maximize profit—or built on guesswork?

  • Are you losing margin during negotiations, or seeing too many late-stage drop-offs?

Retention & Expansion

  • Are customers leaving earlier than they should?

  • Is onboarding setting them up for success—or confusion?

  • Are you missing upsell or expansion opportunities?

What to expect

A Full Revenue Leak Diagnostic

  • Analysis of sales & marketing funnels

  • Pricing & offer structure review

  • Retention & lifetime value insights

  • Missed opportunity areas

  • Buying experience evaluation

Tailored fixes with priority roadmap

  • Actionable recommendations broken down by urgency and impact

  • A scoreboard showing which fixes move the needle fastest

Optional calls with department heads
If you're open to it, I can speak directly with your heads of sales, marketing, and/or CS to dig deeper into process realities and find hidden friction points.

1-Hour Strategic Debrief
We’ll walk through the findings together so you can ask, challenge, and clarify, then act with confidence.

Book your revenue performance audit

THE PROCESS

Data intake

  • A brief intake

  • Funnel snapshots (marketing + sales)

  • Win/loss data (if available)

  • Pricing & retention figures

  • Relevant assets (pitch decks, emails, onboarding, etc.)

    Optional: short calls with department leads if useful

Deep dive audit

I analyse your entire revenue journey

Acquisition to close, close to retention.
I look at where drop-off happens, why it happens, and how to fix it.

Audit delivery

You’ll receive your Revenue Fix Report:

  • Where revenue is leaking

  • Why it's happening

  • What to do (and in what order)

    We walk through the full report. You leave with clarity, confidence, and a roadmap to move forward internally.

"We thought we had a sales issue, turns out, our retention was the real problem. This audit helped us fix it fast." - Mohammed

Why this audit is a no-brainer

📉 Lost revenue adds up fast. If your company leaks even €5,000/month, that’s €60,000 per year.

💰 For just €1,500, you get a roadmap to fix those losses, without hiring an expensive consultant.

🎯 It’s fast, focused, and actionable, no vague reports, just real solutions.

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I don’t need to sit in your meetings or shadow your team for weeks. Give me the right inputs, and I’ll give you the insights your dashboards can’t.

Not ready to book a full audit yet? Download my free guide to identify your company's biggest revenue leaks.